My Name is Orsola De Marco, and I am a Designer & Placemaker

As a Placemaker I combine the best of business knwoledge, creativity, design and sociology in the role of a social entrepreneur.

I enhance the experience and wealth of my clients and their stakeholders through thorough research resulting in well-executed projects.

By understanding the context and social interaction I identify the sweet spot for positive change and the implementation and means around it.

Work example

Description of Work

Project pictures


How can Whitechapel Road and its narratives bring local communities together, for the purpose of improving the undervalued area?

Streets play a significant role in urban contexts, by connecting people with places. Retailers, local community groups, and pedestrians passing-by are key actors in these environments. However, often-urban policies focus on specific categories, rather than addressing the different segment groups. These results are a higher fragmentation and less interaction between various groups.

Can narratives about people re-establish a connection between the different user groups, opening a discourse about the shared area?

Street stories aims at stimulating a fresher approach to urban planning policies in undervalued neighbourhoods, exploring design processes to engage people in social activities and interventions.

My Services

My services in the project included

  • Problem identification
  • Project definition and research
  • Solution development
  • Process design and moderation of social interaction


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